Greater Miami Convention and Visitors Bureau Spring Break Media Program with Development Counsellors International + Bridgenext
Expedia’s Spring Break Travel Outlook 2024 just named Miami a Top US Destination, and with good reason! From art and culture to food and outdoor family adventures, the Magic City has it all.
To encourage audiences to explore the multitude of activities and cultural experiences the city has to offer, the Bridgenext media team concepted and developed a multi-channel broadcast program positioning the Greater Miami Convention and Visitors Bureau as the go-to destination for Spring Break.
Through a combination of broad national outreach and targeted distribution, the Broadcast Media Program reached audiences via TV, radio, online, and streaming platforms, in the weeks leading to the Spring Break season.
Fore more information on how we can help, visit our PR Services and Video Services pages.