At Bridgenext, we wholeheartedly believe in the magic of team dynamics! As part of our Meet the Team series, we’re thrilled to introduce Melanie Reiter, our superstar Media Relations Manager. Since joining us in 2021, Melanie has become an irreplaceable part of our team, renowned for her dedication and significant contributions. With talented pros like Melanie, we deliver media tours that are confident, creative, and successful.
So, here’s to Melanie Reiter – a driving force behind our impactful media relations:
Bridgenext Team Stats:
- Name: Melanie Reiter
- Hometown: Palm Springs, California
- Current City: New York, NY
- Team Role: I am a Media Relations Manager where I develop editorial content and draft media alerts, pitch brand stories to TV and radio stations nationwide. At a broader level, I also drive media tours from conceptualization to final reporting, client-facing comms, and project management.
- Experience: Joined Bridgenext (previously Definition6) in 2021 as Media Relations Coordinator. Promoted to Senior Media Relations Coordinator in 2022. Promoted to Media Relations Manager in 2023.
- Career Highlight: Received Bridgenext’s Above and Beyond Award in 2022
- Favorite Work Project: The Bridgenext team was tasked to boost brand awareness of the summer events and attractions at LEGOLAND California – where we conceptualized, developed, and produced an on-site media tour live. It earned comprehensive broadcast coverage in national and key local markets. I loved managing this on-site project, which included setting up a remote studio in the park and experiencing the logistics of live production. Plus, getting to hang out with my fam in San Diego was the cherry on top!
- Activities/Hobbies: Trying new restaurants and rating them on Beli (if that counts!)
- Last Vacation: This summer, I took a 3-week trip to Turkey, Greece, Croatia, and Italy.
- Favorite TV Show or Movie: The current TV show binge is “The Morning Show.” A must-watch!
- Favorite Food: Thai food, always and forever
- Favorite Music: Jamie xx’s new album “In Waves”
- Favorite Sport: Tennis
- Favorite Quote: “I am not afraid of storms, for I am learning how to sail my ship.” – Louisa May Alcott
Melanie’s journey at Bridgenext reflects her passion, commitment, and talent in media relations. Team members like Melanie remind us of the power of creativity and hard work in delivering standout media tours. Stay tuned for more Meet the Team features as we celebrate the incredible individuals who make our success possible.
