Are you ready for Salesforce MFA?

01.06.22 By

On February 1, 2022, Salesforce will require customers to use Multi-Factor Authentication (MFA) in order to access Salesforce products. All internal users who log in to Salesforce products (including partner solutions) through the user interface must use MFA for every login. We encourage clients who haven’t started planning for this change start now, and where possible, begin implementing MFA.

To ensure that MFA is required for all your Salesforce users, you can turn it on directly in your Salesforce products or use your SSO provider’s MFA service. Salesforce products include MFA functionality at no extra cost.

Salesforce MFA

Why is Salesforce enforcing MFA?

Customer trust is the highest priority at Salesforce. The global threat landscape is constantly evolving, and the types of attacks that can cripple a business and exploit consumers are on the rise. It’s more important than ever to implement stronger security measures. Which is why Salesforce is announcing a future requirement for all customers to enable MFA. MFA is one of the easiest, most effective tools for enhancing login security, and safeguarding your business and data against security threats.

MFA vs 2FA

You may be more familiar with the concept of two-factor authentication, or 2FA. MFA and 2FA both protect against unauthorized access by requiring a user to provide multiple authentication factors to prove their identity. The only difference between them is the number of factors that are needed to log in. MFA requires two or more factors, providing options for many combinations of authentication mechanisms. 2FA, on the other hand, is a subset of MFA that requires two factors only.

What you need to do!

We strongly encourage you to setup select your organizations verification method and set up mobile devices for MFA before the deadline in order to minimize disruptions.

Obtain a verification method

  • Salesforce Authenticator Mobile App
  • Microsoft Authenticator
  • Google Authenticator

Once MFA has been enabled:

Register the method to connect it to your Salesforce Account. Again, Salesforce makes it easy as the registration process is automatically initiated the first time a user logins once MFA has been enabled.

Finally, use the verification method at each login to verify your identity

We strongly encourage you to setup your mobile device for MFA before the deadline in order to minimize disruptions.

Have questions? Bridgenext (formerly Wave6) can help, just reach out to our team.

Learn more on Salesforce Multi-Factor Authentication at https://help.salesforce.com/s/articleView?id=000352937&type=1


By

SVP, Experience – Salesforce Practice

Molly Redenbaugh is a customer experience (CX) strategist with over 25 years of experience in all aspects of marketing and experience design. She is a certified ACX Mentor and CPP Coach, bringing a proven track record of creating user-centric experiences that drive business growth.

Before joining Wave6, Molly spent two decades in manufacturing, most recently leading the global CX team for Danfoss’ Power Solutions segment. She is also a Salesforce veteran with a decade of experience leading digital initiatives on the platform. Molly is a sought-after speaker and has presented at several Dreamforce user conferences. She is passionate about sharing insights and strategies to help businesses elevate their customer experience and increase brand loyalty.

LinkedIn: Molly Redenbaugh
Email: Molly.Redenbaugh@bridgenext.com



Topics: CRM, Salesforce, Salesforce Sales Cloud, Salesforce Service Cloud

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